A garage, a net, and a big idea.
In 2019, our founder James Hartley was a 4-handicap amateur in Venice, Florida watching his game unravel every February after a slow winter. He'd tried a cheap net and a foam mat from a big-box store. They fell apart in six weeks.
What he wanted was the same quality equipment his teaching pro used — gear that actually replicated course conditions, held up to daily use, and delivered data he could act on. It didn't exist at a reasonable price.
So he sourced it. He spent two years working directly with manufacturers in South Korea and the US to spec every product in the Greenside Co. lineup — the same specs tour coaches ask for, at a price serious amateurs can justify.
Today Greenside Co. is trusted by over 18,000 golfers, PGA instructors, and university athletic programs across the country.